🇨🇴 Colombia · Public data
People in Colombia lose on average $ 540.000 per year shopping online
Estimated average annual loss per person in Colombia, applying a 12% recoverable margin on the average online spend.
Annual loss
$ 540.000
Monthly loss
$ 45.000
Avg online spend/yr
$ 4.500.000
How it's calculated
We take the average annual online spend per person in Colombia ($ 4.500.000) and apply a 12% recoverable factor: the average margin between the first price shown in a store and the lowest price actually achievable by combining legal discounts, active coupons, cashback and comparison across verified stores.
In electronics, home appliances and fashion categories the margin is usually higher. The figure published is conservative.
Verified stores Magic Lupa searches in Colombia
MercadoLibreFalabellaLinioÉxitoAlkostoOlímpica